What is Verkkokurssikassa?
An overview of how Verkkokurssikassa works and its structure.
Verkkokurssikassa is a checkout platform built for digital product sellers. It was originally designed for Finnish course creators, but supports international sales across multiple currencies and languages.
The platform covers everything from sharing a checkout link to managing orders: payment method integrations, VAT calculation, employee benefit support, automatic course activation, and sales tracking tools.
Structure in brief
Verkkokurssikassa is built around three levels:
Organization is the legal entity — the company or sole trader in whose name sales are made. Billing and service fees are charged at the organization level. One user account can belong to multiple organizations.
Checkout is a self-contained storefront with its own products, settings, and orders. An organization can have multiple checkouts — for example, for different brands, target countries, or payment configurations.
Products and offers are the checkout's content. A product is the digital item being sold, with a type, VAT setting, and pricing. An offer bundles products into a purchasable package that customers see at checkout.
How a purchase works
- The seller creates a checkout link and shares it — in an email, ad, or on a website. The link points to a specific offer and records the traffic source with each order.
- The customer opens the checkout, fills in the billing form, and selects a payment method.
- The payment is processed and the order is confirmed.
- Post-purchase actions run automatically — a receipt is emailed, a course platform is activated, or order data is sent to an external system via webhook.
What can you do with Verkkokurssikassa?
Products and pricing
Sell online courses, digital content, e-books, memberships, event tickets, and services. Pricing supports multiple currencies (EUR, SEK, USD, PLN), and VAT is calculated automatically based on the customer's country. See: Pricing and International Selling.
Payment methods
- Paytrail — e.g. Finnish online banks, cards, MobilePay, Klarna, Google Pay, Apple Pay
- Stripe — e.g. cards, PayPal, MobilePay, Klarna, Swish, iDEAL, Google Pay, Apple Pay
- ePassi, Smartum, Edenred — employee benefits (Finland and Sweden)
Sales promotion
Add-on sales let you offer an additional product inline at checkout or as a full-screen pre-sell page before checkout. Discount codes support campaigns and launches.
Tracking
Checkout link source tracking records where each customer came from — per order, reliably. The checkout also supports Google Tag Manager & Analytics 4, Meta Pixel, and Meta Conversion API.
Automation and integrations
Course platform integrations automatically activate courses on Kajabi or Systeme.io after purchase. Webhook actions let you push order data to your CRM or any external system.
Management
The order management view shows all purchases, lets you issue refunds, and re-run post-purchase actions. Order reports break down sales by source, product, and date range.
Selling requires the organization to be activated. Activation requires filling in organization billing details and adding a payment card in the organization billing settings.